Marketing Research and Analysis

 

Our research and analysis always begins with a full analysis of your current situation and what your corporate goals are. We talk to prospective or current customers and ask probing questions to help us determine exactly what they are looking for from a company or product like yours. We then take that knowledge to create a plan that helps you yields results.

 

We help you determine exactly what your customers really want to see from your marketing efforts, and then we help prepare a plan to do just that.

 

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Marketing Planning and Marketing Plan Development

 

For firms that want to create a more formal approach to their marketing needs, we can help develop a needs analysis and then work on developing a specific and measurable marketing plan to address these needs. We help codify goals in written marketing plans that are SMART - specific, measurable, attainable, realistic, and time-deadline stated. The marketing plan becomes a road map to follow to achieve goals and measure milestones along the way.

 

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Social Media

 

Social media is becoming a more integral part of any marketing and business development plan. Brillantive can help you better leverage social media through:

 

• Customized comprehensive analysis and recommendations based on a your existing marketing infrastructure

• Consulting on specific social media opportunities

• Individual consulting with professionals to leverage media such as Facebook, Twitter, LinkedIn and other social media.

 

Firms have moved beyond search engine optimization to incorporating various social media outlets from blogging to Linked In to Google to Facebook and Twitter. Our goal is to create unique solutions based on a collaborative analysis of your corporate objectives, tolerance for social media, budget, and creativity.